How technology helps drive corporate culture
How technology helps drive corporate culture
Corporate culture is beliefs and behaviours that determine how a company’s employees and management interact outside business transactions. Technology helps to drive corporate culture in different ways. Corporate Culture is different and varies from organisation to organisation. It is how employees normally do their work and duties on a daily business. The recent outbreak of Covid-19 has forced many organisations to go digital in their line of work. Digital platforms serve as an important enabler in facilitating corporate culture. The following ways are how technology helps to drive corporate culture :
Employee recognition and acknowledgment
Modern employees succeed in appreciation and seek purpose and value in what they do for a living. Recognition helps them find purpose in their daily tasks. Through technology and performance recognition in place, the rewarding culture is made smarter. Acknowledgment programs quickly and effectively show the employer`s commitment to creating a positive company culture. This makes employees feel more appreciated and that is how technology drives employees to happy corporate culture.
Develop a well-outlined career path
Clear career paths are important to better employee performance. Several companies have recruiting, performance management, goal-setting, and leadership tools in place that identifies employee potential. These tools provide them with well-defined career indicators. Technology drives corporate culture in this way because it offers transparency into new positions. This empowers employees to pursue opportunities, creating a loyalty culture at your organisation. Furthermore, they also foster a culture of fair play, equal opportunity, and strong productivity, without bias or favouritism.
Encourages flexibility
Technology enables employees to be more flexible which is beneficial to organisational culture. Employees become more loyal, productive, and present when they are allowed to be flexible. Gone are the days when the only way to get a job done was behind a physical desk. Cloud-based Software as Service technology offers a great way for organizations to work remotely whilst driving a corporate culture of collaboration. Employees can choose to work from home or have flexible in-office hours. This mobility provides workers with more control over where and when they do their jobs—resulting in a healthier work-life balance.
Improves training, learning, and development
Many companies are investing in technology and virtual training programs. This is to provide workforces with a network of tools and knowledge to demonstrate their obligation to positive work culture. Millennial employees are eager for change, growth, and development. Training programs and learning and development modules are important for employees’ sustained engagement and retention. Any training program must, therefore, use a variety of tools and technologies, to create interactive learning programs. Through learning and development, technology facilitates a drive-in organisational culture
Frequent and effective communication
The development of online chat programs and project management tools has reinvented the way organisations communicate. All strategic initiatives rely on clear communication plan channels to share the company vision, gather feedback, and engage with employees. The days of long email threads and hours of in-office meetings are in the past. Tools such as Slack, Live, and Workplace by Facebook, make it easy to deliver custom-made communication, hence technology helps to drive corporate culture.
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References
https://www.inc.com/principal/using-technology-to-build-a-human-culture.html
https://thriveglobal.com/stories/5-ways-technology-can-improve-company-culture/
https://www.tcs.com/finance-purpose-of-digital-creating-reinforcing-corporate-culture-blog
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